To put it matter-of-fact, TV’s are always the cheapest during Black Friday. You might find other times of the year when TV’s are on major blowout sales (like during Amazon Prime Day) but brands set their best sales during Black Friday. Some of the reasoning has to do with sale hype, as consumers get excited to see what deals offer the most value when compared to other. TV’s are also one of the top purchased electronics during the holiday season as they make easy gifting and are used more during the cold weather months than in warm weather.

Read more: Best Projectors

So our answer is yes! If you’re in the market for a new TV then Black Friday is the best time to find a good deal. You don’t, however, have to wait until the day-of to buy a TV this year. Most brands and retailers will be cutting deals from now through Cyber Monday so it’s possible to find a deal outside of Black Friday and dodge the shopping chaos completely.

Historically, Walmart and Best Buy have the mind-blowing TV deals. In recent years Amazon has become a major retailer to turn to when shopping for Black Friday TV deals as well. With Amazon you also get lightning fast shipping if the product is Prime eligible (most of the top TVs are). Two retailers that have sometimes have sneaky good Black Friday TV deals include Target and Lowe’s.

Read more: Best Tech Gifts for Men

As we get closer to the date we’ll see more and more of specific deals pop up, but even now we’re starting to see TV deals happen reflect Black Friday prices. So snag a deal now if you find it to be the TV you like (demand is always highest this time of year) and stay tuned as retailers release more info!

Black Friday will land on November 25th this year. So it’s best to memorize the date so you can prepare for all the TV deals happening on or around that Friday!

Read more: Best Early Black Friday Fitness Deals